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For Better and not for Worse, these points could improve the search engine friendliness of a website.

1. Splash Pages. A splash page could have a damaging effect to the search engine friendliness of website because it essentially is the most important page on a website as an entry point. A splash page often has very little useful content and splash pages are often built using Adobe’s Flash which Search Engines can’t index. Recommendation – remove Splash pages. (more…)

Many companies expect SEO to be a miracle cure. They’re expecting to see results overnight. They expect to launch a newly kitted out website and see every Tom, Dick and Harry flock to the website to buy all their latest products.

Realistically this isn’t the case.

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