Tag Archives: search engine optimization
Search engine optimization is a very powerful tool in improving visibility of a business site. Companies utilize a wide variety of methods and techniques to obtain high rankings on search engine sites such as Google and Yahoo. Unfortunately, there are entities that resort to wrong and misleading tactics just to manipulate search engine rankings. Now only does it degrade the integrity of the keyword, it also dismays and frustrates honest internet surfers who have wasted time to skim hoping to find good content. (more…)
The phrase, “SEO is dead” seems to be banded about on the internet on what is practically a daily basis at the moment. It seems however that most of these so-called experts who are declaring the industry dead don’t actually understand what search engine optimization is and what it is used to achieve. Here are some talking points that can explain SEO is not only alive and well, but is also a key component of your business’s online marketing strategy.
You’ve started a business – you need sales. There are hundreds, if not thousands, of ways to market a business, but when it comes to low cost highly effective marketing, very few mechanisms or mediums can trump the internet. So, what should you be doing? (more…)
For Better and not for Worse, these points could improve the search engine friendliness of a website.
- Splash Pages. A splash page could have a damaging effect to the search engine friendliness of website because it essentially is the most important page on a website as an entry point. A splash page often has very little useful content and splash pages are often built using Adobe’s Flash which Search Engines can’t index. Recommendation – remove Splash pages. (more…)